The approach of the Foundation is based on a strategy of broadly structured social investment, designed for short-, medium- and long-term horizons, and managed in a professional manner. This strategy is constructed jointly with government, civil society organizations, partners and other related organizations, based on a shared vision. This distinctive approach taken by the Foundation makes it a model in terms of developing links and partnerships between the public and private sectors and leveraging local resources.
Social Project refers to mid- and long-term articulated and integrated actions, guaranteeing after its completion the possibility of continuity, replication and scaling up of achieved results. A social project shall effectively contribute to transform a given reality, improving the quality of life and well being of people by meeting livelihood and social needs.
Its sustainability is associated to its capacity of:
Type of social projects to have the grant awarded: preparation and training of people for prospective employment and the creation of self-employment; training of soft skills; development and improvement of productive chains; sports development, creating qualification and professional opportunities, among others.
When analyzing the types of project, one should have in mind that sponsoring a student for internship or scholarship shall have its benefits restrict to the individual rather than a broader collectivity. That would mean resources might not be allocated at its best benefits or impacts. Therefore, this activity would fall under the umbrella of the Sponsorships and Donation Policy.
On the other hand, a Social Project would be characterized by implementing a social educational project for a larger group or community, focused on the enhancement of youth abilities and on bridging the gaps between labor market demand and available labor force skills, thus this project has the potential of creating alternatives for the youth to be inserted in the labor market.
Professional Education is a series of projects that complements the Omanization efforts of the Government and private sector companies. It is a series of structured training programs that aim to provide young Omanis with the knowledge and skills needed for the labor market and secures employment within existing companies in North Al Batinah or other regions in Oman.
Each training program has been developed through comprehensive coordination and collaboration with several employers within North Al Batinah and the Ministry of Manpower. The mission has been to identify potential job opportunities in the labor market and to work with the relevant employers to design and implement training programs that can provide Omani youth with the skills they need to take up these employment opportunities.
The ultimate goal of this project is to ensure Omani employees are equipped with the knowledge and skills that can increase their employability and guarantee success in their careers.
Jusoor is currently working with several employers within the Sohar Industrial area to secure enrollment of around 400 Omani youths into their workforces as welders and fabricators between 2012 to 2013. Thorough vocational training programs are being designed for the candidates who will be selected from job seeker data at the Ministry of Manpower. The training program periods vary from 1 to 2 years, depending on the profession, and during training candidates will be entitled for a stipend or allowance. Upon successful completion of the training program the candidates will be directly employed by their relevant employers.
On April 1st 2012, Jusoor initiated a tailoring training program as one of the social projects of the Foundation. The 3-month training program is considered a first step for continuous vocational training programs that the Foundation plans to implement aiming at contributing to develop trained and skillful Omanis in different areas.
The training program comes in association with The Directorate General of Social Development in North Al Batinah and the walis’ offices in Sohar and Liwa. With the assistance of the Family Development Department in the Directorate General of Social Development, 50 ladies from social security families in Sohar and Liwa were selected to join the program.
In addition to the 3-month training program, the 50 trainees were given sewing machines for their personal use, which will help them develop their skills and make their own homemade tailored products.